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At 7 LEGO® Sets Per Second, LEGO® Is Literally Flying Off The Shelves.

LEGO® sets are among the most popular and enduring toys on the market. Every second, 7 LEGO sets are sold by retailers around the world, showcasing the brand’s immense popularity and global appeal. The impact of these sales is tremendous, with LEGO® bricks sold in one year having the potential to wrap around Earth five times.

The significance of the high sales numbers goes beyond mere statistics. These sales represent countless hours of imaginative play, creativity, and learning. With each set sold, children and adults are given the tools to explore their imaginations, develop problem-solving skills, and engage in hands-on learning experiences. LEGO® sets are more than just toys; they are an integral part of a vibrant and creative global community.

LEGO® Minifigure Holding Money Walking Across Keyboard

These Sets Are Sold At An Astonishing Speed

How many LEGO® sets are sold every second?

Every second, 7 LEGO® sets are sold by retailers around the world. This incredible number showcases the enduring popularity of LEGO® sets among fans of all ages.

How many LEGO® sets are sold each year?

More than 220 million sets are sold around the world each year. This staggering figure highlights the brand’s global appeal and the widespread enjoyment of LEGO® sets.

How many LEGO® sets are sold every second during the Christmas season?

During the Christmas season, almost 28 LEGO® sets are sold every second. The surge in sales during the holiday season underscores the role of LEGO® sets as popular gifts and cherished family activities.

The sales figures of LEGO® sets are a testament to the brand’s enduring appeal and the joy it brings to fans worldwide.

With every set sold, the LEGO® universe expands, fostering creativity, imagination, and learning. Explore the world of LEGO®, build your creations, and join the global community of brick enthusiasts.