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The Best LEGO® Blog On The Web

Group Of Miscellaneous LEGO® Minifigures And LEGO® Big Figs Posed Together
LEGO Marvel 76218 Sanctum Sanctorum next to the new 67005 What If Doctor Strange Supreme Sanctum, with 2,708 pieces, 9 minifigures, 49.99 and retired October 2024

LEGO® Sanctum Sanctorum 76218: Retired Set Guide, Current Value and the New 67005 Sanctum for 2027

The LEGO® Marvel Sanctum Sanctorum 76218 retired in October 2024. What is in the 2,708-piece set, which of its nine minifigures are exclusive, what sealed and used copies sell for now, and how it compares with the new 67005 What If…? Sanctum arriving January 1, 2027.

LEGO Ideas 40889 Build, Paint and Play gift with purchase, October 28 to November 8, 2026, with the worldwide spend thresholds

LEGO® 40889 Build, Paint and Play! GWP: Worldwide Availability, Thresholds and Dates

Where the LEGO® Ideas 40889 Build, Paint and Play! gift with purchase is available, the minimum spend in 40 countries, the October 28 to November 8, 2026 dates and the fine print.

LEGO November 2026 new sets: 21065 Sagrada Familia, 11388 Venetian Neighborhood, 11390 Dragon Ball Shenron and Goku, 10371 Cozy Plants

LEGO® November 2026 Release Schedule: Every New Set, Date and Gift

The LEGO® November 2026 release schedule is short and top-heavy: four new sets and one gift with purchase go live for LEGO® Insiders on November 1,...

Why Is LEGO® So Expensive? We Ran The Numbers On 6,087 Sets

Here's the answer up front: LEGO® is expensive because the sets got huge, because licensed themes carry a real markup, and because the manufacturing...

No ads, no gimmicks: Enjoy a LEGO® blog where we review LEGO® like fine dining with affiliate links.

We Are An Amazon Affiliate LEGO® Blog

All our ecommerce links transfer you securely to Amazon where you get to purchase or preorder sets that have been written about here. Please feel free to reach out to [email protected] with any questions, comments, or concerns.

I have been passionate about LEGO® since my younger years and have built countless sets that still sit on display in my room (albeit, gathering a little dust). In addition, my blog explores the themes, designs, and intrcacies that make up the brick empire that has been around since 1956.

As a LEGO® blog, the Baumlinks blog does without ads and fluff to give you streamlined LEGO® information and a simple review & research experience. Having played and built with the iconic plastic brick since I was a small child, I provide engaging posts and reviews that make learning about LEGO® enjoyable for readers of all ages!

At Baumlinks, valuing the community within these plastic franchises is critical for the blog — and critical to how we keep our lights on as a blog that employs affiliate marketing about my favorite sets. I thoroughly enjoy connecting with fellow fans through social media (check my icons below) and online forums (Reddit has been incredible these days).

By fostering a colorful forum, the Baumlinks blog aims to create a space where fans can discover more about LEGO® bricks and LEGO® minifigures — and their respective histories. 

Whether you are a seasoned LEGO® investor, LEGO® collector or just getting started, Baumlinks can help you find that bombastic link for your next purchase off Amazon for a gift or special occasion!

Brick blogs are a dime a dozen, so finding one that actually explains sets from a more nuanced perspective can be difficult. However, for brick fanatics everywhere, the search for the ultimate LEGO® news source ends with this website.

Baumlinks.com will earn its place in your heart and on your bookmarks bar.

Comprehensive Coverage Of New Sets

I try to move as quickly as possible and utilize terms and searches on Google trends to find out what you are looking for and what questions you may have about the particular LEGO® piece or set. I do not shy away from using ethical, white-hat SEO and feverishly typing with my content writing abilities to get you exactly what information you need right now.

Passionate And Knowledgeable LEGO® Content

The blog is run by me, Matt, a die-hard LEGO® fan who has amassed a wealth of knowledge about the LEGO® brand and its products over the years. Trust me, as you read my blog you will come to see just how much I love the ABS, plastic brick! I also made a how-to guide for LEGO® investing if this is your first time jumping into the LEGO® stock game, which has been rising to the realm of feasible and lucrative side hustle in recent years. This level of expertise ensures that the posts you read will keep you coming back for more.

Accessible LEGO® Blog Platform

Finally, the Baumlinks Blog boasts an intuitive and user-friendly interface that makes browsing and loading new posts a breeze for your desktop, tablet, or mobile phone. Remember how I spoke about using AI to enhance the performance of my blog? Well, I use my technical SEO skills and AI to ensure you get a page that loads fast for a fast-paced brick world. Plus, I really try to make my blog as accessible as possible for the masses. Cheers and please feel free to shoot me an email at [email protected].